Aesthetic Visual Aspects in Digital Presentation of Cultural and Historical Heritage
Dimitar Dobrevski
pp. 71 - 80
 
Title: Aesthetic Visual Aspects in Digital Presentation of Cultural and Historical Heritage
Authors: Dimitar Dobrevski

Abstract: All serious theoretical research in the field of communication shows that, under the influence of global processes of globalization, information is increasingly visualized and iconized. Young people communicate using the wide range of opportunities provided by digital technology and the Internet.
We spend a lot of our time in the virtual space. Everything seems fraudulently easy - everyone in minutes can upload information that is rapidly becoming available worldwide. Even small children handle as computer technicians. At the same time, the majority of participants in this communication have a substantial deficiency in visual literacy. Even specialists often ignore the language of forms, colors and compositional organization of space, which requires serious preparation, training and continuous specialization. Worldwide there are no good examples, but unfortunately they are not yet available to the cultural community in our country. The report raises a number of questions and issues for discussion and tries to draw attention to possible ways of solution.

Keywords: Visual Communication, Iconography, Language of Colors and Forms

Received: 01-10-2019     Accepted: 01-12-2019     Published: 01-12-2019

Citation: Dobrevski, D. (2019). Aesthetic Visual Aspects in Digital Presentation of Cultural and Historical Heritage. Cultural and Historical Heritage: Preservation, Presentation, Digitalization (KIN Journal), 5(2), ISSN 2367-8038, Institute of Mathematics and Informatics – Bulgarian Academy of Sciences, 71–80. DOI: https://www.doi.org/10.26615/issn.2367-8038.2019_2_008